Which B2B ecommerce platforms does GoatLabels connect to?

GoatLabels has 13 store connectors: Shopify, WooCommerce, Amazon, eBay, TikTok Shop, Etsy, Walmart, BigCommerce, Squarespace, Wix, Square, Magento, and Temu. Any other platform, including Salesforce Commerce Cloud and commercetools, uses the bulk CSV import or the REST API.

Can the purchase order number appear on the shipping record?

Yes. Send the PO number as the reference and it is stored on the dated ledger entry for every label on that order. Export the ledger and filter by reference to see freight cost per purchase order.

How much does B2B ecommerce shipping software cost?

GoatLabels is $0 a month on Free with 50 shipments a month, or $40 a month flat on Pro with unlimited shipments and cheaper label rates. Labels are paid from a prepaid wallet. There is no contract.

Can I use my own UPS or FedEx account?

No. Labels are bought through your one GoatLabels account and you cannot connect your own accounts or negotiated rates. You get one all-in number per carrier across USPS, UPS, FedEx, and DHL on every parcel.

Does it ship B2B pallet orders?

No. GoatLabels is parcel only and does not quote or book LTL or freight. Keep a freight tool for pallets and use GoatLabels for the cartons that travel by parcel carrier.

Can I talk to someone about my B2B store first?

Yes. Email contact@goatlabels.io with your platform, your monthly parcel volume, and a sample order export. We check the file against the bulk importer and price your parcels across USPS, UPS, FedEx, and DHL. Support is by email and the in-app assistant.

For B2B ecommerce and wholesale operations teams.

B2B ecommerce shipping software for parcel orders

Store orders in. Four carriers out.

B2B ecommerce shipping software turns storefront orders from company accounts into carrier labels and keeps the cost tied to the purchase order. GoatLabels pulls orders from 13 store connectors or a CSV, rate-shops USPS, UPS, FedEx, and DHL per parcel, and costs $0 on Free or $40 a month flat on Pro. It is parcel only and does not book LTL or freight.

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Four carriers on every B2B order

USPS, UPS, FedEx, and DHL quoted together on each carton of a storefront order, from one account with no carrier contracts to set up.

all quoted

13 connectorsOrders sync in.

Multi-cartonSeveral labels per order.

Bulk CSV500 rows per file.

Freight cost by PO number

Each label debits the quoted amount to a dated ledger entry that carries the purchase order or customer reference you set.

Prepaid walletCard, ACH, and more.

Pro $40 flatUnlimited shipments.

PO referenceOn every ledger line.

B2B ecommerce shipping options, compared

What are the ways to ship B2B storefront orders?

Shipping software for B2B ecommerce comes in four shapes: the platform's own label feature, a shipping app from the platform marketplace, an enterprise multi-carrier system, or a label service fed by a connector, a file, or an API. GoatLabels is the last kind. The table shows where each route fits and where GoatLabels stops.

Updated 2026-10-06

B2B ecommerce shipping options, compared, sources checked 2026-10-06
	GoatLabels	Platform native shipping	Marketplace shipping app	Enterprise multi-carrier system
How orders arrive	13 store connectors, a bulk CSV import of up to 500 rows per file, or a REST API call.	Inside the store admin. Shopify Shipping buys labels one at a time or in bulk when you fulfill orders.	The app syncs orders from the store. BigCommerce help names ShipStation and Easyship as label apps.	Integrated by the vendor or a partner as a project.
Carriers and accounts	USPS, UPS, FedEx, and DHL from one account. Your own negotiated rates cannot be imported.	Set by the platform. On Shopify, carriers depend on the fulfillment location and discounts vary by plan.	Varies by app; check the app's own page.	Your own carrier contracts.
Multiple locations	US and Singapore origins from one account.	Varies. BigCommerce's basic quote and label integrations ship from a single origin address.	Varies by app.	Usually built for many sites.
Freight and LTL	Not available. Parcel only.	Varies. BigCommerce handles LTL quoting through a ShipperHQ integration.	Varies by app.	Commonly included.
Price and commitment	Free $0 a month with 50 shipments, or Pro $40 a month flat with unlimited shipments. No contract.	Part of the platform plan.	Not stated here; see the vendor's pricing page.	Quoted by sales.

Third-party details checked on 2026-10-06 from each vendor's own pages: Shopify Help Center: Shopify Shipping eligibility (read 2026-10-06); BigCommerce Help: Shipping Setup (read 2026-10-06); BigCommerce Help: Shipping Labels (read 2026-10-06). Plans and features change, so confirm on the vendor's current page before you decide.

What is B2B ecommerce shipping software?

B2B ecommerce shipping software is the tool that takes an order placed by a business buyer on your storefront and produces the carrier labels, tracking, and cost record for it. The order looks different from a consumer order: it belongs to a company account, carries a purchase order number, often ships to one of several locations, and may leave in more than one carton.

B2B storefront shipping labels have to respect those details: the label goes to the right ship-to, each carton gets its own label, and the shipping cost stays attached to the PO so finance can bill or absorb it on purpose.

How do B2B storefront orders get into a shipping tool?

B2B order shipping labels start with the order arriving in one of three ways: a store connector, a CSV file, or an API call. GoatLabels has 13 store connectors, including Shopify, BigCommerce, WooCommerce, Magento, Amazon, and Walmart, so paid orders on those stores sync in without a file.

Orders that do not reach you through a connector, such as orders from a platform outside the 13, come in through a bulk CSV import of up to 500 rows per file. Errors name the row and field, and one bad row does not fail the batch. A developer can also call the REST API, which has unlimited calls on every plan.

How do you ship one B2B order to several cartons or locations?

One order can produce several labels in GoatLabels, and each label is its own ledger line with the same reference. A six-carton wholesale order therefore shows six dated debits under one PO number, which is what an accounts team needs to check a freight line on an invoice.

For a buyer with many ship-to addresses, such as a chain restocking its branches, put one row per destination in a CSV with the same PO in the reference column. Each parcel is rate-shopped on its own, so a light carton and a heavy one can ship with different carriers.

How does shipping cost work when buyers pay on net terms?

The buyer's payment terms and your label payment are separate. Your store or ERP invoices the buyer on net terms, while GoatLabels debits each label from a prepaid wallet at the moment you buy it, funded by card, Apple Pay, Google Pay, ACH, or crypto.

Because every debit carries your reference, you can export the ledger and add the actual freight to the invoice before it goes out, or post it to a cost center if shipping is included in the price. Carrier re-weigh adjustments post to the same ledger. GoatLabels does not write into your store or ERP automatically.

When is GoatLabels the wrong B2B ecommerce shipping software?

It is the wrong fit if your B2B orders mostly ship on pallets, if you must use your own negotiated carrier contracts, or if retailers require GS1-128 carton labels and EDI documents, because GoatLabels does none of those. It prints carrier parcel labels only.

It also has no sub-accounts, SSO, SLA, phone support, or dedicated account manager. Teams with those requirements usually need an enterprise multi-carrier system. As wholesale ecommerce shipping software, GoatLabels suits B2B stores whose orders leave as parcels and that want four carriers quoted without a contract.

Selling wholesale on Shopify? See Shopify B2B shipping software. Want the category view? Read B2B shipping software.

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Public API v1

A storefront that buys its own labels.

If your B2B store is custom or headless, a small service can call the REST API when an order is approved: create the shipment, read four carrier quotes, and buy one. Calls are unlimited on every plan, with live and test keys, Idempotency-Key support, signed replayable webhooks, an OpenAPI 3.1 spec, and rate-limit headers.

Rate-shop and buy a label per carton

Idempotency-Key stops duplicate purchases

Signed webhooks carry tracking back

Test keys for a safe pilot

Read the API docs Get an API key$0 per API call

curl https://api.goatlabels.io/api/v1/shipments

201 Created · 187ms

requestresponse

POST /api/v1/shipments
Authorization: Bearer sk_live_…
Idempotency-Key: ord_8421

{
  "to": { "name": "Joyce", "city": "Berlin", "country": "DE" },
  "parcel": { "weight": 2.6, "weight_unit": "lb" },
  "service": "fedex_intl_priority"
}

← 201 Created // buy it with POST /api/v1/shipments/{id}/purchase
{
  "id": "shp_44819",
  "status": "draft",
  "amount": { "subtotal": 72.25, "duty_and_tax": 14.20, "total": 86.45 }
}

Pay for labels, not a tier

Two plans. No contract.

Free is $0 a month with 50 shipments a month. Pro is $40 a month flat with unlimited shipments and cheaper label rates. Bulk CSV, 13 connectors, and the REST API come with both, and labels are paid from a prepaid wallet.

Pro

Free

$0 / forever

Enough to pilot one wholesale account before you commit.

50 shipments a month at $0

USPS, UPS, FedEx, and DHL rate-shopped on every parcel

REST API with unlimited calls

Bulk CSV import, up to 500 rows per file

13 store connectors included

Start free

The assistant is included

The in-app assistant drafts a label from a pasted order or email for you to confirm. It is part of the product, not an add-on.

Web, every planTelegram, Pro

API on every plan

GET /api/v1/shipments

200 OK · plan: free

Unlimited calls. The same wallet as the dashboard.

Bring last month's shipments

Put real parcels through the side-by-side quotes and compare against what those labels cost you on

ShippoPirate ShipShipStation

No contractNo card for FreeFour carriers

Label prices are quoted live from USPS, UPS, FedEx, and DHL and shown as one number, the same number that leaves your wallet. Other vendors' plans move, so compare against their current pricing page. Full pricing details

B2B ecommerce shipping software: FAQ

Which B2B ecommerce platforms does GoatLabels connect to?: GoatLabels has 13 store connectors: Shopify, WooCommerce, Amazon, eBay, TikTok Shop, Etsy, Walmart, BigCommerce, Squarespace, Wix, Square, Magento, and Temu. Any other platform, including Salesforce Commerce Cloud and commercetools, uses the bulk CSV import or the REST API.
Can the purchase order number appear on the shipping record?: Yes. Send the PO number as the reference and it is stored on the dated ledger entry for every label on that order. Export the ledger and filter by reference to see freight cost per purchase order.
How much does B2B ecommerce shipping software cost?: GoatLabels is $0 a month on Free with 50 shipments a month, or $40 a month flat on Pro with unlimited shipments and cheaper label rates. Labels are paid from a prepaid wallet. There is no contract.
Can I use my own UPS or FedEx account?: No. Labels are bought through your one GoatLabels account and you cannot connect your own accounts or negotiated rates. You get one all-in number per carrier across USPS, UPS, FedEx, and DHL on every parcel.
Does it ship B2B pallet orders?: No. GoatLabels is parcel only and does not quote or book LTL or freight. Keep a freight tool for pallets and use GoatLabels for the cartons that travel by parcel carrier.
Can I talk to someone about my B2B store first?: Yes. Email contact@goatlabels.io with your platform, your monthly parcel volume, and a sample order export. We check the file against the bulk importer and price your parcels across USPS, UPS, FedEx, and DHL. Support is by email and the in-app assistant.

B2B commerce shipping guides: Adobe Commerce B2B shipping, Amazon Business shipping labels, BigCommerce B2B shipping software, commercetools shipping integration, Salesforce Commerce Cloud shipping, Shopify B2B shipping software, Walmart Marketplace shipping software, WooCommerce wholesale shipping.

Test it on one wholesale order.

B2B store orders in, parcel labels out.
Cost tied to the PO.

Connect a store or import a CSV, compare USPS, UPS, FedEx, and DHL on each carton, then decide. Free is $0 a month; Pro is $40 flat with unlimited shipments.

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No contract. No card for the Free plan.